According to a survey on influencer marketing conducted in Indonesia, Instagram was the leading social media platform for influencer marketing campaigns with a share of almost 70 percent as of October 2022. Meanwhile, Facebook accounted for the least share with around 0.2 percent.
Most commonly used social media platforms for influencer marketing campaigns in Indonesia as of October 2022
The source did not provide figures for the total number of respondents for Indonesia.
The report covered Cambodia, Hong Kong, Indonesia, Japan, Malaysia, the Philippines, Singapore, Taiwan, Thailand, and Vietnam and leveraged data points from over 500,000 influencers.
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AnyMind Group. (October 26, 2022). Most commonly used social media platforms for influencer marketing campaigns in Indonesia as of October 2022 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1360266/indonesia-social-media-used-for-influencer-marketing-campaigns/
AnyMind Group. "Most commonly used social media platforms for influencer marketing campaigns in Indonesia as of October 2022." Chart. October 26, 2022. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1360266/indonesia-social-media-used-for-influencer-marketing-campaigns/
AnyMind Group. (2022). Most commonly used social media platforms for influencer marketing campaigns in Indonesia as of October 2022. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1360266/indonesia-social-media-used-for-influencer-marketing-campaigns/
AnyMind Group. "Most Commonly Used Social Media Platforms for Influencer Marketing Campaigns in Indonesia as of October 2022." Statista, Statista Inc., 26 Oct 2022, https://www.statista.com/statistics/1360266/indonesia-social-media-used-for-influencer-marketing-campaigns/
AnyMind Group, Most commonly used social media platforms for influencer marketing campaigns in Indonesia as of October 2022 Statista, https://www.statista.com/statistics/1360266/indonesia-social-media-used-for-influencer-marketing-campaigns/ (last visited November 23, 2024)
Most commonly used social media platforms for influencer marketing campaigns in Indonesia as of October 2022 [Graph], AnyMind Group, October 26, 2022. [Online]. Available: https://www.statista.com/statistics/1360266/indonesia-social-media-used-for-influencer-marketing-campaigns/
